Car Advertising Wrap

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Earn money for driving with simple on car adverts, what could be easier?

Make money from car wrap advertising

Get paid to advertise brands on your car

Over the course of a year you could easily pay for your insurance and road tax by simply promoting brands with car advertising.

You’ve seen it on the famous Formula One cars, Nascar, buses, trains and even taxis. Huge ads of all kinds for brands big and small making themselves and their new products or services known to anyone that glances their way. You’re probably aware that these companies pay to have their advertisements put up on these vehicles. But did you know that you could be paid to simply go about your daily routine with an ad on your car?

Well it’s true. And you can make around £1000 a year by doing it!

What is car advertising?

So here’s the 411; companies are looking for regular people to help them with their marketing by just driving around as they normally would, just with a shiny eye-catching ad on their car. Again, this isn’t for professional drivers. Just normal people that drive to work, drive while running some  errands, drive to restaurants and whatever else your day requires.

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So now you have a taster of how you can turn your daily commute into a money making trip, it's time to learn all the details about how it works, what is required, what are the rules and how it can truly benefit you.

Vinyl Wrapping

The reason advertisers are looking to have regular people drive their own vehicles with ads on them is for the company’s products to be exposed to more demographic. If you live in or frequently visit a highly populated area of the city or when you’re stuck in rush hour traffic more people have access to the information which will hopefully end in the company selling more of their products and services.

At one point in time car advertising was setup a little differently. Companies would give out new cars that were covered in their advertisements for people to drive around for free. Of course in this model the drivers didn’t get paid, driving around a new car was the payment. Alas, handing out free cars turned out to be too expensive to the point where businesses would be putting more money into purchasing new cars and having them wrapped with advertisements than they would get out of it. That’s the reason why most have switched over to the new and improved version of car advertising.


How can you earn while you drive?

Getting started is very simple and there are many different ways to go about it. You could communicate with companies on your own to find out if they’re looking for anyone to advertise on a car for them, or use one of the many services set up expressly to match drivers with companies.

First you’ll want to figure out which kind of car advertising you’re interested in being a part of. The first kind is when you have to drive for a certain amount of time, distance or on certain routes. The normal minimum is usually right about 500 miles a month. This is to make sure that the adverts are actually out on the road and have the opportunity to be seen by the public.

The second kind is when the service providers match your details to the companies advertising needs. You would have to let them know what your regular driving routine is, possibly where you live as well as the areas you frequently visit. From there, your driver’s profile will be matched to advertisers that find it suitable for their needs.

The third kind is when you get paid to park your car. Some companies just want drivers that will park their branded cars in an area that’s popular among their target demographic. For example, if the product is targeted towards young adults, parking near a college or university would be really beneficial. Just like that, all you have to do is park your vehicle in a busy area frequented by their target customers and cha ching! You’re making money.

There are service providers or middle man services that are designed to cater to each style of car advertising so you can find the one that suits you the best. Most provide their services free of charge to you because they get their payments from the advertisers that they successfully match up with drivers.


What’s the criteria to be a qualified for car advertising?

Well, there’s the obvious criteria of needing to be over the age of 18, you’ll also need a full and valid license. Within the UK, it is necessary that you have a current and updated MOT as well as road tax for your vehicle. Also, a lot of companies look to see that you haven’t had major driving infractions in the past five or so years. A clean driver’s license increases your compatibility for advertisers quite a bit.

When you sign up you’ll probably have to give them your vehicle details, driving & parking routine, possibly even very minimal information on yourself or whoever will be doing the driving.

As far as vehicles go, most advertisers do prefer models that are less than 10 years old and in fairly good condition. They do usually accept vehicles of all shapes and sizes; from vans and minivans to two-seater sports cars & convertibles. When you are matched up with an advertiser and are officially representing them, they do require you to keep the outside of the vehicle clean. Who would want their brand represented on an unkempt, dirty vehicle right? It’s also important that you are a responsible driver that follows road rules and are well mannered on the road. Nobody wants a reckless driver that gives in to road rage...

With that said, many companies will use GPS tracking to make sure that you either a) are driving at least the minimum required distance in a month, b) are frequently driving in the areas populated by their target demographic or c) parked in places that help their target demographic see their adverts. They may also track other things like the amount of time you spend on the road, which hours of the day you’re on the road, or the approximate number of impressions the ads on your car have made.

It’s possible to use your company car to advertise, given that your company approves of course, and even sign up whole fleets of cars, vans or even trucks as a package.


How do they stick the ads on my car?

Once you’ve been matched with an advertiser, most advertising campaigns use the car wrapping technique. It’s the process of applying a very thin layer vinyl onto your vehicle. These vinyl wraps come in rolls with an adhesive back and they work just like stickers. They are not designed to be permanent and are quite easy to apply and remove.

Vinyl wrapping is a great way to not just customise the appearance of your vehicle temporarily, but also to protect your original paintwork from scratches, peeling and so on. It’s a completely safe procedure and will not damage your vehicle at all. This process is usually undertaken by either the advertiser or the middleman services that you used. It can be as short a process as a mere 15 minutes or take up to about 8 hours depending on how much of your vehicle you’ve agreed to have wrapped and the complexity of the design.


How much can you make with on car adverts?

It really depends on the company you choose to go with and how much of your car you agree to have wrapped. You can make anything from about £600 to upwards of £2000 a year. That would pretty much pay for gas, insurance and other bits and bobs. Not to mention you may be able to get some freebies and samples from the company that you’re representing!

There are so many benefits to car advertising. When you get matched to advertisers, you have the power to either accept or deny certain brands and campaigns. You can get some extra cash on a monthly basis without having to really do anything out of your regular routine that could possibly end up paying for all your vehicular expenses, your car is less likely to get stolen thanks to the unique wrappings, and you could get compensations from the car wrapping company if you refer someone to them!


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